Cookie Management Policy
Last updated: September 2026
1. What is a cookie?
When you visit the BISCUITERIE LA MÈRE POULARD website, cookies and other trackers may be placed or read on your device (computer, smartphone, tablet, etc.).
A cookie is a small file or piece of information stored on your device when you browse a website. Among other things, it can ensure the proper functioning of the site, remember certain preferences, measure audience, or, subject to your consent when required, measure the effectiveness of our advertising campaigns.
2. Who uses cookies on the site?
The site is published by:
BISCUITERIE LA MÈRE POULARD
Simplified joint-stock company with a single shareholder (SASU)
Registered office: 23 Parc de l'Aérodrome – 59910 Bondues – France
RCS Lille Métropole: 423 919 299
Intracommunity VAT number: FR 27 423 919 299
Phone: 02 99 18 48 50
Email: biscuiterie.blmp@lamerepoulard-gourmet.fr
Some cookies may also be placed or used by third-party providers involved on the site, depending on the services and features activated.
3. What types of cookies do we use?
Strictly necessary cookies
These cookies are essential for the operation of the site and the provision of the services you request.
They may notably allow:
- to ensure the technical operation and security of the site;
- to remember the content of your shopping cart;
- to manage your session and authentication;
- to enable the order and payment process;
- to remember your cookie choices;
- to ensure certain essential functionalities of the online store.
These cookies do not require your consent when they are strictly necessary for the operation of the site or for the provision of a service you have expressly requested.
Audience measurement and performance cookies
These cookies allow us to better understand the use of the site: number of visits, pages viewed, browsing path, traffic source, or site performance.
They notably allow us to identify the most viewed content and improve the experience offered to visitors.
Depending on their nature and configuration, these trackers may require your prior consent.
Some audience measurement trackers may, however, be exempt from consent when they meet the conditions provided by the applicable regulations.
Advertising and campaign measurement cookies
Subject to your consent, cookies or other trackers may be used to measure the effectiveness of our advertising campaigns and to better understand interactions with our communications and advertisements.
They may notably allow:
- to measure conversions generated by a campaign;
- to analyze the performance of our advertising campaigns;
- to limit or adapt the dissemination of certain advertisements;
- to measure the effectiveness of marketing actions implemented.
These cookies are only placed or read after obtaining your consent when required.
Cookies related to third-party services
Certain functionalities of the site may rely on services provided by third-party providers.
When these services use cookies or trackers subject to consent, they are only activated after your agreement.
Information relating to the different partners, the purposes of the trackers used and their retention period is accessible from the cookie management tool available on the site.
4. How is your consent collected?
During your first visit to the site, a cookie management module allows you to:
- accept cookies subject to your consent;
- refuse them;
- customize your choices by purpose.
Cookies and other trackers requiring your consent are only placed or read after your agreement.
Refusing unnecessary cookies does not prevent access to the site or the use of essential store functionalities.
5. How to modify your choices?
You can change your preferences or withdraw your consent at any time from the "Manage my cookies" tool accessible on the site.
The withdrawal of your consent does not affect the lawfulness of processing carried out before this withdrawal.
6. Retention period of your choices
Your choice regarding the acceptance or refusal of cookies may be retained for a period allowing you not to be solicited on each visit.
At the end of this period, your consent may be requested again.
The lifespan of each cookie depends on its purpose and nature. The corresponding information is accessible from the site's cookie management tool.
7. Browser settings
You can also configure your browser to allow, block, or delete certain cookies.
The settings depend on the browser and device used.
However, disabling some strictly necessary cookies may affect the operation of certain site functionalities.
For cookies subject to consent, we recommend that you primarily use the cookie management tool available directly on the site to manage your preferences.
8. Personal data
When the use of cookies or other trackers involves the processing of personal data, this processing is carried out in accordance with our Privacy Policy, accessible from the footer of the site.
You will find information there regarding the purposes of the processing, the recipients of the data, their retention period, and your rights.
9. Contact us
For any questions regarding the use of cookies and other trackers on the site, you can contact:
BISCUITERIE LA MÈRE POULARD
Email: biscuiterie.blmp@lamerepoulard-gourmet.fr
Phone: 02 99 18 48 50
10. Modification of the cookie management policy
This policy may be modified to take into account, in particular, legislative, regulatory, technical developments or services used on the site.
The applicable version is the one published on the site on the date of its consultation.
